Being in the design industry for the past eight years, I have had the privilege of working with a variety of small business owners, executives and entrepreneurs, helping them build and design brand communication strategies. Of all the projects, one common question that almost every businessman asked was, “When and how often should I redesign?”
Whether you are a Martian from Mars or an Alien from the other world, if you are living on earth, you’d need to earn! Just don’t forget to wear your human outfit before going out to sell. Great people say that for businesses to succeed, they must have professionals working in their organization. How true this line is. A good salesman is one who is able to sell a comb to a bald man; a good marketer is one who promotes company’s products in such a way that the sales turnover hit skies!